Pernod buys the RTD Cockorico brand

Pernod Ricard's French subsidiary has acquired a majority stake in ready-to-drink cocktail brand Cockorico for a sum that has not yet been disclosed.

Pernod Ricard France said the brand "responds to the growing demand for premium cocktails beyond the world of specialty cocktail bars."

Source: Cockorico

The Cockorico range of 700ml bottled cocktails includes the Old Fashioned, Negroni, Cosmopolitan and Mojito.

Philippe Coutin, chairman of Pernod Ricard France, said: “We are delighted to begin this partnership with Cockorico, which has experienced exceptional growth since its creation."

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