Simon Hunt, CEO of the Campari Group, said in the statement: “The weaker performance is due to increased macroeconomic volatility.” The Campari Group expects US tariffs to impact its profit by approximately €25 million.
The new financial report confirms that all regions except Campari's smallest region, Asia-Pacific, reported a decline in the first quarter. In the Americas, where 47% of sales are generated, a 6% decline was recorded. In the USA, sales fell by 11%, while in Jamaica, sales fell by 5%.
The decline in the US was attributed to high volatility and the threat of new tariffs, which led to declines in Skyy Vodka, Grand Marnier, and Wild Turkey Bourbon in particular. The company's largest division, House of Apéritifs (44% of group sales), recorded a 1% decline, with limited performance for Aperol, although the brand recorded 8% growth in the Americas and 5% growth for Campari. House of Whiskey and Rum recorded a 2% decline. Wild Turkey performed weakly in the US, while the Jamaican rum portfolio grew 5%.
